In this article, we’ve collected the simplest and most effective ways to calculate customer lifetime value, including different calculation methods: predictive and historical.
A brand manager is a multifunctional specialist who shapes the image of a company. We have collected information about competencies, salaries, and other facts in this article
We’ve written an article that will help you develop your own landing page according to all the canons and rules to make your CTA go through the roof and your business drown in repeat sales.
We wrote an article on what a content plan is and why it’s important, as well as on how to use a content plan in GPT chat and other ways to generate ideas, to inspire you.
We have compiled and tested 11 tools for detecting AI-generated content to ensure the highest quality for your website content.
Online reviews affect a brand’s reputation. They are often a criterion of choice for customers. We have collected tips on how to respond to both positive and negative reviews.
We have a new online activity: a photo contest — but not a simple one, because we each submitted 5 photos and hid the faces to make guessing more fun.
In April 2025, something interesting happened in our meetings: Natasha took over the management and organization of the “This is Your Reaction” contest and did it with great creativity and formulas.
We wrote an article about what rewriting and copywriting are, what are the differences between these two types of content creation, and what skills are needed for this
After attending over 10 major U.S. marketing events in 2023, Marketing Link is stepping up as an exhibitor at B2B Marketing Expo Miami 2025. Backed by new memberships and Forbes Business Council recognition, we’re bringing our performance marketing expertise to the U.S. stage — live and in person.
According to the rules, we collected five songs from each team member: four they like and one they don’t. The goal of the game is to guess which song the other team member doesn’t like.
We had hundreds of business meetings with potential partners and clients, new connections, networking, and non-stop masterclasses at the participants’ booths.