GOOGLE ADS CASE STUDY: HOW WE INCREASED ROAS FOR PUBLISHING BY 969%
Categories

A case study on how to achieve a ROAS of 969% or 160 sales per month in 7 months in a very specific field, like automotive literature. Client Our client is an official distributor of several publishing houses and sells professional automotive literature, including manuals, guides, and repair and maintenance instructions for various car brands. […]

HOW TO INCREASE SALES IN US ECOMMERCE USING GOOGLE ADS AND MICROSOFT ADS
Categories

Working with large budgets is always a challenge—quick results and constant control. See in our case study how the right strategy, even though it cannot avoid difficulties, ultimately always wins. Google Ads Services Power Tools Industry USA Location Client A large American online store specializing in the sale of power tools and equipment for woodworking […]

HOW TO SET UP GOOGLE ADS, SEO, AND MARKETING CHANNELS FOR AN IT SCHOOL
Categories

This is a case study about how we increased the leads by 875% in one year in the field of IT courses in the USA. Google Ads, SEO, Paid Social Service Ed-Tech school Topic USA Target region Client Learnix Center is an education company with a government certification in the USA. It focuses on training […]

DIGITAL MARKETING STRATEGY FOR FENCING COMPANY
Categories

Chamblee Fence Company (Georgia, USA)—recognized as the BEST FENCE COMPANY in the Atlanta Metropolitan Area. This family-owned and operated company has been serving customers since 1959 and has won the Consumers Choice Award for 11 consecutive years. From the lumber yard to your front yard, they are committed to excellence. Marketing Link began working with […]

HOW TO SET UP GOOGLE ADS FOR A SEX SHOP AND WHAT COULD GO WRONG
Categories

This is a PPC case in the erotic products sector: sometimes successful, sometimes very challenging. Promoting this such areas is not easy: Google blocks ads and imposes many restrictions on launched campaigns. Google Ads Service Sex shop Topics Ukraine Region of application Client We don’t mention the client company’s name for ethical and business reasons, […]

CASE ON PPC HARDWARE RENTAL: INCREASED LEADS BY 3.9 TIMES
Categories

The client has been working with PPC advertising for a long time and has their own marketer on staff. They reach out to the agency annually for corrections and to adjust for the latest Google updates. The account was in relatively good condition and was generating profit for the company. РРС Service Rental of hardware […]

B2B, B2C MARKETING AND CASE STUDIES IN HORECA
Categories

This is a comprehensive guide to online marketing for HoReCa. In it you will find: About the author: Nik Lukashuk has been in marketing since 2014, the director of Marketing Link agency since 2017, before that he held managerial positions, a certified Google specialist. He has cases from projects in the USA, Canada, Ukraine. Looking […]

FACEBOOK LEAD ADS: HOW NOT TO DRAIN YOUR BUDGET AND ROLLING IN LEADS
Categories

If some type of advertising appears, it means that it is beneficial to someone. Lead Forms or Lead Ads can be the most profitable sales channels if you find the right way to them. Automation and creativity are key requirements for those who take risks and won’t be at a loss. Let’s take a look at what […]

REDUCTION OF THE COST OF APPLICATION IN GOOGLE ADS BY 7.8 TIMES
Categories

From the case study, you will learn how in a year and a half with the Marketing Link team, the cost of a Google Ads application has decreased 7.8 times for a website selling steel plastic windows. PPC, Paid Social Service Steel plastic windows Business field Kyiv, Ukraine Location Client Window Standard has been producing and […]

GOOGLE ADS: HOW TO IMPROVE CONVERSION FROM 7% TO 16% IT THREE MONTHS
Categories

In this case study, we’ll share our experience on how to bring the first client to a customer just two days after launching a Google Ads campaign. Google Ads Service Repair of appliances Business field USA Location Client The service Repairsameday fixes large home appliances, mainly washing machines and dishwashers, refrigerators, and air conditioners. It attracts customers […]

GOOGLE ADS CASE: GROWING A BUSINESS FROM ONE STATE TO FOUR IN TWO YEARS
Categories

The case is about how we convinced our American client to invest in Google Ads media advertising and within a month saw an increase in traffic. Google Ads Service Delivery Business field USA Location Client Rapidus is an American transportation company specializing in delivering documents and valuable papers. Its standout features include 24/7 operations and automation. […]

HOW WE REDUCED THE APPLICATION COST BY 35% AND THE CLICK COST BY 24%
Categories

Our client — the network of travel agencies SilpoVoyage — is not the first year on the market, and accordingly, we are not the first contractor. Previous digital marketing contractors worked as a percentage of the budget. Our client’s business is seasonal, for comparison of efficiency we took data on Paid Ads of the same region, tours […]