In August 2024, Marketing Link CEO Mykola Lukashuk served as a judge at the honorable Stevie® International Business Awards. His extensive experience in public relations, corporate communications, design, and business analytics helped him fulfill this role.
More than 90 entries from contestants from all over the world had to be analyzed to complete the judging task. The contestants’ nominations that Mykola Lukashuk reviewed were PR/Corporate Communications & Publications. The categories included the best PR campaign of the year, corporate report of the year, e-book, company presentation, etc.
Specialists from Turkey, Germany, and Japan stood out among the contestants. These were non-governmental organizations, creative agencies, government agencies and businesses. All creatives who want to share their work with the public, get feedback and, of course, make the world a better place and strengthen their field with experience are invited to participate in the Stevie® Awards.
“It was challenging but interesting, because the work was of a very high standard and I wanted to give each one the highest score. I was most impressed by the social projects of NGOs: campaigns for equal rights for women and for animal rights in Turkey: numbers backed by an emotional component make projects very effective.
I can also mention the analysis of annual reports of corporations, because infographics in them have reached a new level—instead of 300 pages, designers use charts and tables so cool that in a few minutes you can already understand how the year went at Chase or BofA,” said Marketing Link CEO Mykola Lukashuk.
The Stevie® Awards is considered one of the most authoritative awards in business because of its two components: participants and judges. Everyone is invited to participate in the competition, but to apply, you need to fulfill strict requirements and prepare your work: make a description, details, attach videos, PDFs, presentations, etc. As for the judges, the Stevie® Awards invites only recognized experts in their field, requiring experience, publications, and business achievements.
About the Stevie® Awards
The international award was established in 2002 for non-profit and for-profit organizations, teams, and individual professionals. The Stevie® Awards now consist of various competitions: the American Business Awards, International Business Awards, Asia-Pacific Stevie Awards, and others.
Award categories include management, marketing, innovation, corporate culture and responsibility, as well as awards for individual executive achievements.
Winners are determined by independent judges, all of whom are industry experts. Winning a Stevie® Award is a sign of high professional achievement, reputation, and credibility at the international level.
Individual professionals, startups, and large companies from all over the world are welcome to apply.
Marketing Link’s participation in the judging of the Stevie® Awards once again proves that the team and management are committed to continuously improving the business environment, promoting Ukrainian business ideas, and contributing to the global business community, celebrating innovation, and learning from colleagues to make marketing better.
