Vlad Taran

Vlad graduated from the University of the State Fiscal Service of Ukraine. Since 2015 he has been working in marketing. The main focus is Google Ads.

Vlad is sure that advertising is his calling. Meticulous, results oriented.

Automation and ROI focus are the main features of work. Vlad is responsible for the strategy of client advertising campaigns.

GUIDE TO RUNNING CAMPAIGNS IN GOOGLE LOCAL SERVICES ADS

Google Local Services Ads (LSA) is an advertising platform by Google for local service providers that helps them gain additional leads through phone calls, message requests, and instant bookings. These ads are focused on lead generation rather than broad reach or increasing brand recognition. Plan How does LSA look and what affects the ranking of […]

Post author Vlad Taran
Post date May 14, 2024
Reading time 10 minutes to read
Post author # Google Ads, Manual, PPC

A/B TESTING IN GOOGLE ADS WITHOUT GOOGLE OPTIMIZE

What is A/B Testing A/B testing in Google Ads is a marketing tool where two different elements in an ad, like text, call-to-action, images, or links, are compared to find the most effective ones. These tests are conducted to understand which ad elements work best for our audience and, as a result, increase conversions with […]

Post author Vlad Taran
Post date February 22, 2024
Reading time 10 minutes to read
Post author # Google Ads, Manual, PPC