MYKOLA LUKASHUK OF MARKETING LINK SERVED AS A JUDGE FOR THE 2025 STEVIE® AWARDS

Mykola Lukashuk, Founder and CEO of Marketing Link LLC, joined the judging committee for the 2025 Stevie® Awards for Sales & Customer Service.

In 2025, he served on the Solution Provider, Solutions & Implementation Awards Judging Committee—a specialized panel that evaluates solutions, implementations, service approaches, and business results in categories related to sales, customer service, solutions, and implementation.

On the official Stevie® Awards website, Mykola Lukashuk is listed as Founder & CEO, Marketing Link LLC, Tampa, Florida, United States.

For Marketing Link, this is an important form of international professional recognition. Serving as a judge in the Stevie® Awards is not participation in the competition as a nominee—it is an expert role in evaluating entries submitted by other companies. This role requires experience, professional credibility, and the ability to objectively assess business cases, strategies, results, and quality of execution.

About the Stevie® Awards

The Stevie® Awards is one of the well-known international business awards programs, covering several competitions for companies, teams, and professionals.

Its programs include the American Business Awards®, International Business Awards®, Stevie® Awards for Sales & Customer Service, Stevie® Awards for Women in Business, and other categories.

Across all programs, the Stevie® Awards receive more than 12,000 nominations each year from organizations in more than 70 countries and territories. This makes the Stevie® Awards one of the more visible international platforms for evaluating business achievements, management decisions, customer service, sales, communications, innovation, and corporate performance.

About Judging in the 2025 Stevie® Awards

In 2025, the Stevie® Awards for Sales & Customer Service were judged by 176 professionals from around the world across seven specialized judging committees.

Mykola Lukashuk served on the Solution Provider, Solutions & Implementation Awards Judging Committee. This area focuses on solutions, services, implementations, and practical results demonstrated by companies in customer service, sales, technology, and operational processes.

Under Stevie® Awards rules, each entry is evaluated by at least five approved expert judges. Judging takes place online, and each judge scores entries on a scale from 1 to 10.

This makes judging a serious responsibility. A judge must do more than read a project description—they need to evaluate the logic of the solution, the complexity of the challenge, the quality of execution, the supporting arguments and evidence, the results, and how well the entry fits the category.

In 2024, Mykola also served as a judge for the Stevie® International Business Awards in the PR/Corporate Communications and Publications categories. At that time, he evaluated entries from different countries, including submissions from businesses, nonprofit organizations, creative teams, and corporate communications departments.

In 2025, his judging role continued in a different area—Sales & Customer Service—as part of the Solution Provider, Solutions & Implementation Awards Judging Committee. This shows that Mykola’s experience is valued not only in digital marketing, advertising, and corporate communications, but also in a broader business context—where solutions, processes, implementations, customer experience, and measurable results need to be evaluated.

What the Judges Evaluate

Judging in the Stevie® Awards means reviewing business cases where substance and evidence matter more than polished wording.

In categories related to solution providers, solutions, and implementation, judges look for:

• what problem the company was solving;
• why the chosen solution was relevant;
• how the implementation was carried out;
• which teams or processes were involved;
• what results the client or business achieved;
• how success was measured;
• whether the entry provides enough supporting arguments and evidence.

“Serving as a judge for the 2025 Stevie® Awards is a great honor and a serious responsibility.

In 2024, I evaluated entries in the International Business Awards, and in 2025, I joined the Stevie® Awards for Sales & Customer Service as a member of the Solution Provider, Solutions & Implementation Awards Judging Committee. It is a very different focus, but one that is closely aligned with my experience as an entrepreneur and marketer: solutions, implementation, processes, customer experience, and business results.

To me, a strong entry is not simply a well-written submission. It clearly shows the challenge, the logic behind the solution, the complexity of the implementation, the numbers, the evidence, and the real impact on the business or its customers. We use the same approach at Marketing Link—we do not evaluate activity for the sake of activity, but results that can be explained and measured.”

—Mykola Lukashuk, Founder and CEO of Marketing Link, Forbes Business Council member