Learn how to use Shopping Research in GPT chat and how it can affect advertising on Google Shopping.
Backlinks are links that lead to your website from other websites. Search engines value pages that are linked by reputable sources—so having high-quality backlinks is an important ranking factor. Not all backlinks are beneficial—it depends on the relevance and authority of the linking site, the placement of the link in the content, and other factors […]
Marketing Link eceived the AVA Gold Award 2025 for the project “HTML5 animated ads for Google Display Ads by Mykola Lukashuk, Marketing Link” in the Digital Marketing | Digital Advertising | Display Ad—Animated or Video category. This international recognition highlights a digital project that combined advertising strategy, creative execution, technology, and a clear business idea: […]
We barely finished Secret Santa 2024 when 2025 flew by—fast and relentless. Here’s how we celebrated last year Secret Santa at Marketing Link 2025. Natasha recommended drawnames.com, and once again we started picking gifts—browsing Rozetka, local shops, and even print stores. The budget was set at 400 UAH, not including delivery. Secret Santa Rules 🎄✨ […]
Marketing Link received “The Manifest Top SEO Company Orlando 2025 Award“—a recognition for SEO companies in Orlando with a strong client reputation and proven experience. For Marketing Link, this award is important because Orlando and Central Florida are competitive markets where businesses need more than just a presence on Google. They need clear organic visibility, […]
Yakiv Ads received the ECDMA Global Awards Silver Winner 2025 recognition in the Best Marketing Automation Implementation. On the official ECDMA Global Awards page, the project is also listed as Silver in Best Advertising Platforms Management and Optimization Tool—a tool for managing and optimizing advertising platforms. Yakiv Ads is an automation platform created by Mykola […]
Marketing Link received the “Clutch 1000 2025 Award” — one of Clutch’s strongest recognitions for B2B service providers worldwide. Clutch announced the list on December 11, 2025. It included the top 1,000 companies out of more than 350,000 providers on the platform worldwide. In other words, this is not a narrow category-specific award, but a […]
We’re not into easy games—so on November 26, 2025, we decided to test ourselves in a challenging—and sometimes brutal—game called “Amateurs.” We were inspired by stories from Roma Illyushko and a YouTube show “Lions on Motorcycles.” The rules are simple: guess a number as close as possible to a hidden fact—whether it’s a year, measurement, […]
Marketing Link received the ECDMA Global Awards Silver Winner 2025 recognition in the Best Full-Service Digital Marketing Agency category. This recognition highlights Marketing Link’s work as a full-service digital marketing agency helping clients grow through SEO, PPC, paid social, email marketing, web analytics, CRM integrations, and performance-driven digital strategy. For Marketing Link, this award is […]
“If you want a great holiday—create it yourself.” That’s what we thought, so we ran not one but two Halloween contests: a costume (hat/upper look) contest and a poetry contest. We set the rules and got ready for the spookiest holiday of the year. Halloween Contest Rules Our Winners & Prizes 👋Best presentation—Ivan (Tommy Vercetti)—won […]
Why is Tone of Voice needed, its application in marketing. Its varieties and how it is formed
Find out in this article how to choose the right bidding strategies in Google Ads for your business. What you need to pay attention to when setting up your ads.