WHAT IS TONE OF VOICE?
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Why is Tone of Voice needed, its application in marketing. Its varieties and how it is formed
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BIDDING STRATEGIES IN GOOGLE ADS: HOW TO CHOOSE THE RIGHT ONE
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Find out in this article how to choose the right bidding strategies in Google Ads for your business. What you need to pay attention to when setting up your ads.
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8 MOST IMPORTANT REPORTS IN GOOGLE ANALYTICS 4 FOR AN E-COMMERCE PROJECT
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Want to better understand user behavior on your website, discover certain insights, and increase sales, but Google Analytics 4 scares you with its complexity? In this article, I’ve compiled just 8 truly important and necessary reports in GA4 for an e-commerce project—enough to understand key numbers and make strategic decisions. What’s it about? Standard reports […]
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ALIAS-2 AT MARKETING LINK
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If the game hooked you from the very first round, you should definitely play it again—that’s what we thought, so we played again on August 29, 2025. Well, not exactly an encore—more like we tried to finish the cards we didn’t get to the first time. By the way, you can check out how we […]
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MOVIE MATCH WITH THE MARKETING LINK TEAM
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We held another secret gathering of our team’s unofficial movie lovers club—and crowned the one person with the superpower to guess everyone’s film taste
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BRAND BATTLE MARKETING LINK
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We hosted our very own Brand Battle—and yes, the whole team joined in. Spoiler alert: the winner was, of course, the boss. Classic.
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ALIAS FOR THE MARKETING LINK TEAM
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If you want to play a great game—you’d better make it yourself. So we created our own version of Alias, packed with fun twists and inside jokes we loved.
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MARKETING LINK AT B2B MARKETING EXPO 2025
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In May 2025, the Marketing Link team participated in B2B Marketing Expo 2025, one of the largest marketing exhibitions in the United States.
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2025 AMA INTERNATIONAL COLLEGIATE CONFERENCE
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From April 2 to 5, the sunny city of New Orleans hosted the AMA International Collegiate Conference 2025.
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AMA MARKETING AWARDS 2025
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On May 18, 2025, one of the most inspiring events in South Florida’s marketing industry took place at the legendary O Cinema in Miami Beach—the AMA South Florida Marketing Awards 2025.
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MARKETING LINK AT SUP DAY FORUM KYIV
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On May 23, 2025, a forum dedicated to development, sustainability, and innovation for Ukrainian business—SUP DAY FORUM KYIV—was held in Kyiv.
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Mykola Lukashuk Recognized as Judge at the 2025 Fortress Cybersecurity Awards — Second Award from Business Intelligence Group
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In an era where cybersecurity defines the resilience and trustworthiness of digital ecosystems, recognition from industry leaders carries significant weight. This year, Mykola Lukashuk—CEO of Marketing Link—has been honored as a judge for the 2025 Fortress Cybersecurity Awards, organized by the Business Intelligence Group (BIG). This milestone is especially notable as it marks his second […]
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