MARKETING LINK PARTICIPATED IN THE SUP DAY FORUM KYIV 2024
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Marketing Link attended the SUP Day Forum Kyiv 2024, which occurred on April 24. This community event brought together Ukrainian entrepreneurs to share experiences, news, and tips on business development and interaction. The main theme this year focused on adapting business to modern conditions and human-centered leadership. Our team engaged with representatives from IT companies […]

MARKETING LINK PARTICIPATED IN THE IFFIP
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Marketing Link participated in the International Forum of Food Industry and Packaging (IFFIP), which took place from April 17 to 19 at the International Exhibition Center in Kyiv. It served as a central meeting point for players in the food and packaging industries. The event featured four specialized exhibitions to provide industry professionals with market […]

SAMMIT EXPORTERS 2024: BY FORBES UKRAINE
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On March 22, one of the most vibrant spring events for Ukrainian business took place. Forbes Ukraine organized the Exporters Summit 2024, gathering over 40 high-profile speakers to discuss the key achievements of exporters, the tasks of the state and government in stimulating and supporting Ukrainian exports. The discussion also covered the problems of export, […]

B2B MARKETING EXPO 2024, THE BUSINESS SHOW 2024 IN MIAMI
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On March 6-7, 2023, The B2B Marketing Expo 2024 and The Business Show 2024 events took place at the Miami Beach Convention Center, Miami, FL, USA. Marketing Link LLC was in attendance, seizing the opportunity for business networking and education tailored for Business Show Media. About B2B Marketing Expo 2024 The B2B Marketing Expo featured […]

SMALL BUSINESS EXPO IN HOUSTON
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On September 27, 2023, the Small Business Expo event took place at the Bayou City Event Center, Houston, TX, USA. Marketing Link LLC was in attendance, seizing the opportunity for business networking and education tailored for Small Business Owners & Entrepreneurs.  About Small Business Expo Houston 2023 Touted as America’s biggest business-to-business trade show, the […]

CROWD MARKETING: WHAT IS IT?
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Crowd marketing skillfully combines the concepts of crowd and marketing to increase brand or website awareness. It leverages social media, forums, marketplaces and various platforms visited by target users with feedback comments that offer nuanced recommendations.  Organically incorporated crowd-links in comment texts are seen by search engines as natural, not promotional, boosting site rankings without risking […]

HOW TO CREATE AN EXCELLENT LEAD MAGNET FOR YOUR LANDING PAGE
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A lead magnet is a tool commonly used in internet marketing to collect contact information from website visitors (leads). It is designed to attract potential customers without a direct cost. To receive the offered gift, consumers are required to provide their contact details on the website. This could be as simple as an email address […]

WHO IS AN INFLUENCER
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Trust is paid for. And now, people are more willing to pay influencers. What will be discussed Influencer—closer to people To attract attention on social networks to a brand, you can do it through a live festival. That’s what Nikon did by giving cameras to the most influential people. The Japanese corporation’s team invited celebrities […]

EVERGREEN CONTENT
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Evergreen content is articles on a website that remain relevant for a long time, months or years. Why is evergreen content needed? What we’ll discuss Why is evergreen content needed? Search engines favor your resource because it is interesting to users. For example, a review article about models of a specific product line remains interesting […]

WHAT IS STEALTH MARKETING?
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Stealth marketing is a set of measures aimed at creating a stable positive image of a brand or a specific product. Its unique feature is that no one suspects the actual fact of the product’s promotion, as the advertising in this case is veiled. What Will Be Discussed Stealth Marketing Objectives In the process of […]

HOW TO CREATE A THANK YOU PAGE FOR YOUR WEBSITE
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A Thank You Page is a page displayed on the website after a visitor completes a target action, for example, placing an order. Quite often, marketers forget about this important element, so having a full-fledged thank-you page will significantly distinguish you among competitors and work for you daily and around the clock. What We Will […]

HOW TO WORK WITH DIFFICULT CLIENTS
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More than 30% of clients, after a conflict is resolved by a customer service manager or a supervisor, return and become regular customers. Sometimes, this proportion increases to 50%. How can you benefit from conflict situations in online business and calm a difficult client? What will be discussed: How to properly work with problematic clients […]