Trust is paid for. And now, people are more willing to pay influencers. What will be discussed Influencer—closer to people To attract attention on social networks to a brand, you can do it through a live festival. That’s what Nikon did by giving cameras to the most influential people. The Japanese corporation’s team invited celebrities […]
Evergreen content is articles on a website that remain relevant for a long time, months or years. Why is evergreen content needed? What we’ll discuss Why is evergreen content needed? Search engines favor your resource because it is interesting to users. For example, a review article about models of a specific product line remains interesting […]
Do you know what sets you apart from competitors? The answer to this question will help you create your unique selling proposition (USP). The goal of the USP is to interest your customer with an offer they can’t refuse and will want to share with friends. Let’s understand what the USP is all about. What […]