April 9, 2025
What to do when organic traffic drops
At the webinar, experts will discuss a step-by-step action plan: what, how, and where to analyze in Google Analytics 4, Google Search Console, along with recommendations for other tools.
Sign up for the webinar to learn how to use GA4 to make data-driven decisions for performance recovery.
What is the webinar about?
- Why do search engine algorithms change?
- Main reasons for traffic drops (seasonality/demand decline, search engine algorithm updates, content, links, technical aspects).
- Where to track algorithm changes besides the Google blog.
- How Google Search Console helps with analysis. Common mistakes.
- Top tools for additional traffic drop correlation analysis.
- Examples of traffic drop hypotheses and an action plan.
- How to check if the causes of organic traffic decline have been fixed.
Why participate?
Useful tips from professionals
The speakers will share proven effective strategies, introduce new report automation features, and showcase implementation examples.
All the latest updates in a convenient format
A comprehensive approach will save you time, and complex terms will be explained in simple words. The speakers will also cover common mistakes so you can avoid them.
Methods you can implement right away
Our speakers present information from simple to complex, making it easy for beginners while still engaging for professionals.
Speakers
Mykola (Nick) Lukashuk
Meet Mykola, a Google and Microsoft-certified digital marketing professional with over 10 years of experience in business development and marketing automation. Mykola’s meta-skills combine marketing and programming expertise, allowing him to understand the intricacies of setting up and operating conversion tracking systems.