April 2024

CRM for the service industry. How to increase sales without increasing the advertising budget

At the webinar, experts will discuss how to choose the right CRM for a service-based business: what to look for, which integrations are needed, and a detailed breakdown of how to close deals properly, analyze what drives sales, and measure marketing channels based on customer acquisition cost and complexity rather than just lead price.

Register for the webinar to learn how to use CRM like a pro.

Roman Illiushko Marketing Link
Roman Illiushko
Growth Manager
Nick Luckashuk
Mykola Lukashuk
CEO at Marketing Link
Team Marketing Link Webinars

What is the webinar about?

  • Why does a service business need a CRM?
  • What should you consider when choosing a CRM?
  • CRM selection criteria: forms, chats, calls, integrations with ad accounts, and other important business services (booking, available slots, etc.).
  • The difference between a client and a deal, and when to create a deal.
  • Essential statuses and the deal management process.
  • When to close a deal and what to do next?
  • What essential information should be included in a contact card?
  • What must be done if a business receives many inbound calls?
  • How to properly integrate a CRM?
  • How to analyze channel efficiency and organize collaboration between the sales and marketing teams?
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Why participate?

Useful tips from professionals

The speakers will share proven effective strategies, introduce new report automation features, and showcase implementation examples.

All the latest updates in a convenient format

A comprehensive approach will save you time, and complex terms will be explained in simple words. The speakers will also cover common mistakes so you can avoid them.

Methods you can implement right away

Our speakers present information from simple to complex, making it easy for beginners while still engaging for professionals.

Speakers

Roman Illiushko Marketing Link

Roman Illiushko

Roman has been working in sales since 2017 and is familiar with all the top CRM systems, utilizing their capabilities to the fullest—so much so that he often needs more fields than can fit on the screen. His strengths lie in negotiation and identifying potential clients’ needs to offer the best and most suitable marketing strategy.

Nick Luckashuk

Mykola Lukashuk

Meet Mykola, a Google and Microsoft-certified digital marketing professional with over 10 years of experience in business development and marketing automation. Mykola’s meta-skills combine marketing and programming expertise, allowing him to understand the intricacies of setting up and operating conversion tracking systems.